//ABOUT US

We go beyond familiar approaches to create powerful synergy and unlock new business opportunities at the intersection of brands and celebrities.

PARTNERING WITH THE WORLD’S LEADING ENTERPRISES

//OUR JOURNEY

From bold ideas to measurable results, our journey is built on passion, direction, and the courage to pursue new possibilities.

2023

OUR HISTORY

The Beginning of Carmel — Our Vision

Great journeys begin with a belief. We believed that celebrities carry unique taste, perspective, and stories powerful enough to inspire people.

Carmel Project was built to create innovative synergy between brands and celebrities — helping celebrities grow beyond influence into independent brand businesses.

2024

2024

OUR HISTORY

Growth Through Collaboration

Amid global shifts, we scaled rapidly. By embracing remote teamwork and modern tools

We delivered high-performing experiences and strengthened our collaborative culture. Our focus sharpened as we expanded into full digital solution

2025

2025

OUR HISTORY

Innovation as Our Core Engine

AI-enhanced design, automation, and experimental prototyping became part of our toolkit.

We delivered high-performing experiences and strengthened our collaborative culture. Our focus sharpened as we expanded into full digital solution

2026

2026

OUR HISTORY

A Studio Built for Tomorrow

We continue refining our craft, embracing new technologies, and shaping experiences that inspire.

We delivered high-performing experiences and strengthened our collaborative culture. Our focus sharpened as we expanded into full digital solution

2023

OUR HISTORY

The Beginning of Carmel — Our Vision

Great journeys begin with a belief. We believed that celebrities carry unique taste, perspective, and stories powerful enough to inspire people. Carmel Project was built to create innovative synergy between brands and celebrities — helping celebrities grow beyond influence into independent brand businesses.

2024

OUR HISTORY

Real Results & Accelerated Growth

Through partnerships with various brands and celebrities, we began creating real results backed by measurable data. From group-buy campaigns and brand collaborations to content strategy projects, we proved that celebrity influence can drive not only visibility, but also real sales and sustainable brand growth.

2025

OUR HISTORY

Growing Into a Celebrity Business Partner

e expanded beyond a traditional marketing agency to become a strategic partner involved in every aspect of celebrity business. Through co-launching brands, operating select shops, and building global brand collaborations, we created systems that turn a celebrity’s taste and influence into sustainable brand assets.

2026

OUR HISTORY

A New Standard for Celebrity Business

Carmel Project is building a new ecosystem where brands and celebrities grow together. From brand strategy and content to commerce and global collaborations, we connect celebrity influence with real business growth and long-term brand value.

2023

OUR HISTORY

The Beginning of Carmel — Our Vision

2024

OUR HISTORY

Real Results & Accelerated Growth

2025

OUR HISTORY

Growing Into a Celebrity Business Partner

We expanded beyond a traditional marketing agency to become a strategic partner involved in every aspect of celebrity business. Through co-launching brands, operating select shops, and building global brand collaborations, we created systems that turn a celebrity’s taste and influence into sustainable brand assets.

2026

OUR HISTORY

A New Standard for Celebrity Business

//NUMBERS ALWAYS TELL THE TRUTH

1K+

Celebrity Network Built Together

A network of celebrities across diverse industries, built through trusted partnerships and proven collaboration experience.

80%

High Client Retention Rate

Driven by strong satisfaction and measurable results, many partners continue to grow with Carmel Project long-term.

Person holding a paper with hand-drawn mobile app wireframes and a smartphone displaying a Deco Home app interface, surrounded by design sketches and color swatches on a woven surface.

240+

Completed Projects

Working with global partners through consistently high-quality execution, trusted outcomes, and proven performance.

$30M

Total Campaign Budget Managed

Through strategic brand and celebrity collaborations, we have consistently delivered real revenue growth and scalable business impact.

//CORE VALUES THAT DRIVE OUR TEAM

Creative Innovation

We create new possibilities by organically combining strategy, design, and technology.

Collaborative Teamwork

We believe great ideas are ultimately shaped through collaboration between people. When different perspectives, creativity, and expertise come together naturally, meaningful synergy and sustainable growth can be created between brands and celebrities.

Exceptional Excellence

We pursue excellence in every detail. From strategy and design to execution, we carefully craft every step to deliver results that create real impact beyond expectations.

Client Success

우리는 파트너의 성공을 가장 중요하게 생각합니다. By deeply understanding each brand’s vision and goals, we work closely with our partners to build strategies and execution that drive measurable results and long-term value.

Creative Innovation

We create new possibilities by organically combining strategy, design, and technology.

Collaborative Teamwork

Exceptional Excellence

We pursue excellence in every detail. From strategy and design to execution, we carefully craft every step to deliver results that create real impact beyond expectations.